Volleyball World have announced a partnership with charity Let’s Keep The Ball Flying (LKTBF) to help raise awareness of equal rights through the power of volleyball
The first exciting step in the partnership between Volleyball World and Let’s Keep The Ball Flying is the launch of this year’s Equal Jersey campaign, which kicks off at the 2022 Volleyball Nations League (VNL) Finals.
With its introduction at this year’s eagerly anticipated climax to the competition, the Equal Jersey initiative carries on from the huge success of the project 12 months ago.
To highlight the importance of celebrating equality in volleyball, the world’s biggest volleyball stars will once again be wearing the Equal Jerseys during the VNL Finals in Ankara (Women’s Finals, 13-17 July) and Bologna (Men’s Finals, 20-24 July).
Volleyball World’s partnership with LKTBF also extends beyond the VNL Finals. The Equal Jerseys will be worn by 17 girls and 17 coaches at a volleyball training camp in Nepal. The camp was set-up by LKTBF to promote equality, education, inclusion and empowerment, boosting equal access through the power of volleyball.
The Equal Jerseys are available to volleyball fans with part of the proceeds going directly to Let’s Keep the Ball Flying, the non-profit organization set-up to leverage the power of volleyball to reach equality. The jerseys can be bought immediately at the Volleyball World online shop https://shop.volleyballworld.com/pages/equal-jersey
Volleyball World CEO Finn Taylor said: “We believe in empowering the volleyball community to create an equal playing field regardless of gender, beliefs, or economic background – that is why this partnership is important to us.
“This year as part of the Equal Jersey campaign we want to provide a platform where fans and athletes feel welcome to share their equality story regardless of the angle.
“By doing so, we want volleyball fans to also contribute, for them to be part of the campaign itself by getting their own jersey, supporting a good cause and telling their own, personal stories.”
Lesley de Jonge, founder of Let’s Keep the Ball Flying, said: “Volleyball has proven me time and time again to be a powerful vehicle for tackling the greatest social challenges of our time.
“Our projects show beautiful journeys are shown in the fingerprints of the communities we support as well as personal stories from our volunteers.
“Together with the Equal Jersey campaign, the time has come...
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